2021-SMS-Creative

Shopper Marketing Solutions
Shopper Marketing Solutions
Shopper Marketing Solutions

CREATIVE SPECIFICATIONS

Email

File Type: JPEG, GIF or PNG
Size: 1080 x 1080 px
Include in creative:
  • Offer
    Example: FREE or Save $1
  • Product
    Example: Four Brothers Chocolate Bar
  • Product Size
    Example: 3.5 oz or 2 ct.
  • Varieties/Flavors
    Example: Select Varieties or Almond Sea Salt
  • Offer Valid Dates
    Example: Now through 12/31

Social

(Can be the same or different than email graphic)
File Type: JPEG, GIF or PNG
Size: 1080 x 1080 px
Include in creative:
  • Offer
    Example: FREE or Save $1
  • Product
    Example: Four Brothers Chocolate Bar
  • Product Size
    Example: 3.5 oz or 2 ct.
  • Varieties/Flavors
    Example: Select Varieties or Almond Sea Salt
  • Offer Valid Dates
    Example: Now through 12/31

Leaderboard Ad

File Type: JPEG, GIF or PNG
Size: 1175 x 120px
Include in creative:
  • Call to Action (CTA)
    Examples: Shop Now, Learn More, Get Yours

Carousel Ad

File Type: Layered File (.AI or .PSD)
Size: Main Image / background 1300 x 400px
  • White Box (440 x 215px) (includes all content inside it)
    • Inside the white box, please include the following layers:
      • Top Layer / Header / Main Text – this can be a text or an image. Width must be 410px, height can range from 102x to 140x.
      • Selectable subcopy – this is optional. Please include a text (preferably short) if you’d like it included. Can be part of the header image (see sample carousel “We’re Hiring”).
    • Call to Action Button – default color is dark green
      Examples: Shop Now, Learn More, Get Yours
  • Carousel description – please keep it short (text in green bar below the carousel)
  • Other notes:
    • Please note that additional text, logo or elements outside the white box area – they would get cut off in mobile version.
    • Please convert header text to shape – we might not have the font available.

End Cap Banner

File Type: JPEG, GIF or PNG
Size: 1300 x 300 px
  • Call to Action (CTA)
    Examples: Shop Now, Learn More, Get Yours

WEB TILE

File Type: JPEG, GIF or PNG
Size: 400 x 300 px
Include in creative:
  • Offer
    Example: FREE or Save $1
  • Product
    Example: Four Brothers Chocolate Bar
  • Call to Action (CTA)
    Examples: Shop Now, Learn More, Get Yours, Save Now