2021-SMS-Channels

Shopper Marketing Solutions
Shopper Marketing Solutions
Shopper Marketing Solutions

SHOPPER MARKETING CHANNELS

Print

Our weekly print ad (distributed to over 850,000 households) is the key invitation to our guests to visit our stores and purchase your products. Highly creative, strategically aligned to key promotional holidays and sales driving-dates, the print program is central to driving consumer interest.

TV

Featured across all Minneapolis-St. Paul network stations, our Supermarket Registered Dietitian team share interactive recipe and food demonstrations that highlight unique ways to utilize dietitian approved products.

Digital Coupons

Through a blend of third-party and custom retailer offers, hundreds of digital coupons are available to shoppers each week at moreRewards.com and the MORE Rewards mobile app.

WEBSITE / ECOMMERCE

DISPLAY ADVERTISING Above the fold tile, carousel or display ads, digital endcaps, or site takeovers grab shoppers’ attention while browsing in our online store. Additional opportunities exist for placement on department or brand collection pages.
CUSTOM BRAND PAGES Brands come to life in a unique landing page that showcases their story and offers a curated product list to allow shoppers to learn about and purchase products from a single destination.

EMAIL

Emails to our MORE Rewards loyalty members and shoppers support our weekly print circular as well as feature special offers, promotions and ad hoc content.

SOCIAL MEDIA

Coborn’s/Cash Wise/Marketplace Foods social media posts preview weekly deals and promote specific sales, recipes, new products and digital coupons.

MORE REWARDS MOBILE APP

Users of our MORE Rewards mobile app gain access to all features of the loyalty program along with receiving push notifications about digital offers.

POINT OF PURCHASE

Connect with customers while they shop through in-store demonstrations and public address (PA) messages.

VIDEO & VIRTUAL EVENTS

Educate and engage shoppers while you show your product in action through sponsored how-to videos, Gas Station TV commercials on our fuel station pumps, virtual tastings and our exclusive dietitian-led Kids Cook at Home virtual classes.

SUPERMARKET REGISTERED DIETITIANS

Amy Petersen, MS, RD, LD and Emily Parent, MFCS, RD, LD have a strong passion for championing nutrition and wellness. As Registered Dietitians for Coborn’s Inc., Amy and Emily develop and support dietitian-backed omnichannel promotions which have resulted in increased awareness and sales across all categories. Our Registered Dietitian’s have received numerous industry awards including Progressive Grocer’s Retail Dietitian Outstanding Innovation Award in 2017, Retail Dietitian of the Year from both the Retail Dietitian Business Alliance and Produce for Better Health in 2019 and National Grocer’s Association Social Media Award for Facebook Lives in 2020.